Turn2Live: Concert Search Engine Based on Your Mood
Turn2Live is a new concert search engine that aims to help you find concerts based on your mood. Turn2Live is still in beta testing which means they are only offering listings from Austin, USA. The concept itself is very interesting, but it is so difficult to properly categorise artists and specific tracks to an exact mood, as certain songs will mean different moods to different people.
The biggest difference between digital tracks vs. live shows is that with digital music, you’re isolated and focused 100% on the music. Live shows / concerts on the other hand are much more focused on the vibe / feel of the event. This, it turns out works better for the consumer because they, more than anything, are looking for guidance on where to go to fit their mood.
You are right Nik its all about digitize